Food, shelter and clothing are the top 3 basic necessities of life. In fact, food is more than a commodity to be bought and sold. We can’t live without food and it plays a significant role in our culture and daily lives. When you combine retail and foodservice together, Canadians spent close to $200B dollars […]
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The brand is accepted as businesses most valuable asset. Yet, I am confounded by the number of businesses I encounter that spend most of their time and energy on their product offering and not their brand. With the choice’s consumers have, that is unfortunate as the “Keys to Business Success – Distinct Brand Identity”. Many […]
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When I grew up it was customary for our family to gather for family meals. Our Mom was a stay at home mom. She voluntarily gave up her career to take care of my brother and myself. A Pharmacist by trade, as we grew older, she started to volunteer 2 days a week in the […]
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It was common practice when you ate out at a restaurant and ordered a glass of water or soda, the server would provide you with a single-use plastic drinking straw. In the United States, it is estimated 500M plastic drinking straws are utilized each day.[i] Those days are coming to an end. In most instances, […]
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“Good Morning, Breakfast is Ready” was a common phrase my Mom would say when I was growing up. In fact, “Breakfast is the most important meal of the day” is a well-known phrase around the world. Though many may agree with this sentiment, Canadian’s are a long way from heeding this advice, with only 50% […]
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